{"id":26206,"url":"\/about-us\/","layout":"standard","version":"2021-10-08T09:34:53.000000Z","blocks":[{"id":171843,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":2,"items":[],"properties":{"html":{"id":1567469,"value":"

Dress for Awareness was born from 2 simple beliefs.<\/span><\/h3>

Having a positive influence on people around us every day is possible.<\/span><\/p>

Shaping our behaviour and how we treat the world matters.<\/span><\/p>"},"title":{"id":1567470,"value":null},"subTitle":{"id":1567471,"value":null},"paragraph1":{"id":1567472,"value":null},"paragraph2":{"id":1567473,"value":null},"paragraph3":{"id":1567474,"value":null},"ratio":{"id":1567475,"value":"short"}}},{"id":171844,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":3,"items":[],"properties":{"html":{"id":1567476,"value":"

Start Simple: #dressforawareness<\/strong><\/h2>

<\/p>

Think about any worldwide issue<\/strong><\/p>

War. Political crises. Food chain sustainability. A lack of natural resources. Fast fashion. The list goes on \u2014 and there\u2019s so much to be done.<\/p>

But where do we start?<\/strong><\/p>

It begins with me and you. It\u2019s a collective effort. It\u2019s about behaviour and what you stand for.<\/p>

So we wanted to start simple<\/strong><\/p>

We wanted to start with clothes. We want to change the clothes we wear and its ideals into a force for good.<\/strong><\/p>"},"title":{"id":1567477,"value":null},"subTitle":{"id":1567478,"value":null},"paragraph1":{"id":1567479,"value":null},"paragraph2":{"id":1567480,"value":null},"paragraph3":{"id":1567481,"value":null},"ratio":{"id":1567482,"value":"short"}}},{"id":171845,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":4,"items":[],"properties":{"html":{"id":1567483,"value":"

Design as a conversation trigger<\/strong><\/h2>

<\/p>

Unique every time<\/strong><\/p>

We challenge different designers to create something unique for every topic we raise awareness for. Each design is exclusive, made for the collection.<\/p>

The design should be minimal but impactful<\/strong><\/p>

We want design that starts good conversations and opens up debate.<\/p>"},"title":{"id":1567484,"value":null},"subTitle":{"id":1567485,"value":null},"paragraph1":{"id":1567486,"value":null},"paragraph2":{"id":1567487,"value":null},"paragraph3":{"id":1567488,"value":null},"ratio":{"id":1567489,"value":"short"}}},{"id":171846,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":5,"items":[],"properties":{"html":{"id":1567490,"value":"

Open for business, but not to do business<\/h2>

We donate 100% of our profits<\/strong><\/p>

They go to organisations we trust and where the money is put to good use.<\/p>

The way we run is simple<\/strong><\/p>

Think of us as an online shop but without that business mentality.<\/p>

We want transparency<\/strong><\/p>

When you buy from us, you\u2019ll know where the money goes.<\/p>"},"title":{"id":1567491,"value":null},"subTitle":{"id":1567492,"value":null},"paragraph1":{"id":1567493,"value":null},"paragraph2":{"id":1567494,"value":null},"paragraph3":{"id":1567495,"value":null},"ratio":{"id":1567496,"value":"short"}}},{"id":171847,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":6,"items":[],"properties":{"html":{"id":1567497,"value":"

Doing it right from seed to shop<\/strong><\/h2>

We\u2019re doing it the right way<\/strong><\/p>

We want you to be proud of what you\u2019re wearing.<\/strong><\/p>

But clothes nowadays aren\u2019t built to last<\/strong><\/p>

Clothes last a few months, not years. They\u2019re cheap and poorly made. Billions of items are made every year \u2014 and most end up on a landfill.<\/p>

We want to change this<\/strong><\/p>

Our clothes are made of GOTS \u2014 certified organic materials. These are clothes made to last, for day to day wear and travelling.<\/p>

We\u2019re cutting our waste<\/strong><\/p>

When you order your clothes, we produce it there and then.<\/p>

And the packaging is different too<\/strong><\/p>

It\u2019s plastic-free and biodegradable \u2014 delivered straight to your door.<\/strong><\/p>

But here\u2019s the best part<\/strong><\/p>

Once your clothes are worn out, send them back to us \u2014 we recycle and reuse it all.<\/strong><\/p>

Check out more about our journey.<\/a><\/strong><\/p>"},"title":{"id":1567498,"value":null},"subTitle":{"id":1567499,"value":null},"paragraph1":{"id":1567500,"value":null},"paragraph2":{"id":1567501,"value":null},"paragraph3":{"id":1567502,"value":null},"ratio":{"id":1567503,"value":"short"}}},{"id":171848,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":7,"items":[],"properties":{"html":{"id":1567504,"value":"

We created the <\/a>#dressforawareness <\/a><\/em>movement to allow anyone who wants to be a driver of change and lead the way. We invite you to take it to wherever you believe its impact is most needed.<\/a><\/strong><\/p>"},"title":{"id":1567505,"value":null},"subTitle":{"id":1567506,"value":null},"paragraph1":{"id":1567507,"value":null},"paragraph2":{"id":1567508,"value":null},"paragraph3":{"id":1567509,"value":null},"ratio":{"id":1567510,"value":"short"}}},{"id":207237,"type":"pod","published":1,"size":{"x":12,"y":4},"order":0,"items":[],"properties":{"title":{"id":1963288,"value":null},"copy":{"id":1963289,"value":null},"icon":{"id":1963290,"value":null},"badge":{"id":1963291,"value":null},"href":{"id":1963292,"value":null},"overlay":{"id":1963293,"value":"0"},"ratio":{"id":1963294,"value":"short"},"textAlign":{"id":1963295,"value":"left"},"image":{"id":1963296,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/5ee22132502628.81427898.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"}}}],"properties":{"title":{"id":1567465,"value":"About Us"},"description":{"id":1567466,"value":"Conscious clothing, in the message it conveys and in the ways it's made"},"ogImage":{"id":1567468,"value":"https:\/\/images.podos.io\/5ea2c01e34beb8.80935706.jpeg.jpg?w=1200&h=auto"},"userSaved":{"id":1963379,"value":"1"},"isStorePage":{"id":4221205,"value":"1"}},"labels":[],"published":1,"sitemap":1,"divisionId":61353,"edited":true}